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Pirelli Brings Art to Rubber on the Road with Tattooed Tire Art

Russ Brown Motorcycle Attorneys; Tattooed Tire Art

Known as a leading tire manufacture for years, Pirelli has long been on top of its game currently holding the crown as the sole tire supplier for British Superbike, World Superbike and of course Formula 1.

With its high profile status in the tire industry, Pirelli’s involvement in the fashion world is not as well known, however the company has actually been involved since all the way back to 1877.

Always carving on the cutting edge and in celebration of the grand opening of Pirelli’s latest store in Milan, famous tattoo artist Scott Campbell was brought on-board to apply his talent on an entirely new ‘canvas’ for him: tattooing a tire and jacket.

The master artist who owns and operates the legendary Saved Tattoo in Williamsburg, Brooklyn is a revered tattoo artist with a stellar reputation as the celebrity ink man to the stars.

Campbell said this project marked the first time he had ever worked with rubber as a medium and that the project required a substantial amount of research before he ever put tool to tread.

Captivated by the new challenge of tattooing leather and rubber, Campbell replaced working with a needle and ink with a gouge to engrave an eye, a heart and a skull into the tread of a Diablo Rosso II tire. His vision unfolded with the intricate carving of each groove by hand, with no use of a computer or any other modern day digital assistance.  Upon completion of this incredibly unique piece of art, the completely tattooed tire was then installed and displayed on a special-edition Ducati Diavel. In addition to the

tire, his design also adorns the interior of a special edition Dainese jacket, along with St. Christopher, the patron saint of motorcyclists.

Russ Brown Motorcycle Attorneys News

With the visual art unveiling a remarkable work of art on rubber, tattoo sessions on Pirelli tire treads have become a mainstay throughout the EICMA (Esposizione Internazionale Ciclo Motociclo Accessori.)

Of course solely for display purposes, the work of this art is sure to evoke emotion and create a space for motorcycles  to lose themselves in appreciation.

Ride ON!

Brenda Fox

Motorcycle Accident Lawyer Russ Brown has been fighting for injured motorcyclists for over thirty years.  Motorcycle lawyer Russ Brown created BAM, free breakdown and legal assistance for motorcyclists to help motorcycle riders on the road when they are in an emergency situation.  BAM is available to riders 24 hours a day seven days a week.  If you have been hurt in a motorcycle crash you need the experience of Russ Brown Motorcycle Attorneys.  Motorcycle Accident Attorney who rides.  Getting an aggressive motorcycle injury lawyer should be on the top of your list – call 1-800-424-5377 and get a top personal injury attorney today.

Russ Brown Motorcycle Attorneys

2 Comments

  1. stephanie delong

    This is sweet. I’ve tattooed mouse pads. But this steps it up a notch.
    Very creative. Way to go!!!

  2. Fayne Winter

    I always love reading Brenda Fox’s stories about women riders. We are such a unique group of women, and to see a lady rider who has had been able to take part in such rare opportunities out there for women riders is an inspiration to us all! Ride on Brenda! Clutch, throttle, and ride!

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